Since January I've been programming a Rogue DOS style FPS to be released on Steam. I also want to run a campaign on Kickstarter to hopefully help out the broke artist syndrome. I've read online that you should prepare emails in advance and submit work to blogs for reviews but is there anything anybody with experience has to share with me that might be beneficial to a successful Steam or Kickstarter campaign?

for more stuff about my game "The Arena":
http://www.foxy-studio.com/

https://twitter.com/Foxy_Studios